So now that you know what a Linear Service Model is, what’s next? What makes a Linear Service Model so much better than a Global Service Model? Its simple: The ability to foster a community culture of continuous improvement within our Pregnancy Centers. The ability to understand what is not working and the ability to fix it.
As the pioneer in creating and implementing the only repeatable and measurable LSM for a PRC in the world you’ve come to the right place. At CompassCare we understand that no pregnancy center is perfect. We also understand that we executives serve because of our passion for the mission. It is our mission that drives us to excel. We know that there is not a sane woman alive who actually wants to have an abortion. She comes to our organization saying things like, “I’m stuck, trapped . . . I’ve got no other choice. I need to have an abortion.” Our mission is to erase the need for abortion in the mind of every woman.
As executives we are responsible to answer to our boards and ultimately to our communities that have invested so many resources in our organizations. We are responsible to give an answer as to how those valuable human and financial resources have been used to bridge the gap between a community with abortion and a community without. We need to give an answer as to how we delivered on the mission to reach and serve women seriously considering abortion helping them to have their babies.
And how do we as executives communicate the results our organizations are getting? And perhaps more importantly, how do we get better at what we are doing? This is what the business world calls the ‘Return On Investment’ or ROI. Talking to other pregnancy center executives is good. Attending Pregnancy Center related conferences can be good. But those activities don’t tell you how your organization is performing nor can they pinpoint exactly what your organization should do to get better.
The only thing that can help your organization make the right changes in right way is measuring the right things. Remember the old adage, “What gets measured gets fixed?” The question for us becomes, “What should we measure?” To see a CompassCare Master Metrics report designed to help OT executives get a good picture of how their organization is performing on the mission click on the following link: OT Network YTD Master 11.1.10
If your organization is determined to help reverse the abortion trend in your community then two of the most important categories to measure are; 1) Reaching the right women and 2) Serving them in the right way. Understanding and learning to use metrics will empower you as an executive to lead your pregnancy center into greater effectiveness than you ever imagined possible. In fact, one of CompassCare’s OT executives recently said to a group of executives in training, “If I didn’t have these metrics anymore, I’d close our doors. It’s how I know that what we’re doing is working!”
For more information about CompassCare’s comprehensive advanced Linear Service Model (LSM) training click here.
Update: See Linear Service Model = Continuous Improvement, Part 2